A partner channel usually starts in a spreadsheet and e-mail. With a dozen or more partners that stops working: the partner does not know what is happening with their client, and the company re-types the same data in several places. That is when companies look for a PRM (partner relationship management) system.
We compare five tools that come up most often in that choice. I write as the founder of PartnerType, so our product is in the list too. The facts about the others come from their own websites and public price round-ups (as of 17 October 2026). If something has changed, write to kontakt@partnertype.com and we will correct it.
The short answer
- Impartner: for a large company with an extensive partner programme and a budget for implementation.
- PartnerStack: for a SaaS company that wants referrals, affiliates and a partner marketplace in one place.
- Kiflo: for a SaaS company working in HubSpot or Salesforce that wants a partner portal quickly.
- Trackdesk: for an affiliate programme built on links and codes, for example in e-commerce.
- PartnerType: for a company that sells through partners and wants a system that fits its own process: with an AI agent, open code and Polish.
What to look at when choosing a PRM
- Programme model: referrals and lead registration (typical in B2B) or affiliate links (typical in e-commerce). These are two different kinds of tools.
- Cost per year: many systems do not publish prices, and contracts are often annual and paid upfront.
- Language: partners work more willingly in their own language.
- Data: where it is stored and whether every company has a separate database.
- Integrations: whether an approved lead reaches the CRM without re-typing.
- Fit: whether the company sets its own stages, partner tiers, rates and duplicate rules.
1. PartnerStack
PartnerStack is a platform for B2B SaaS companies running a partner programme. It offers affiliate link tracking or lead and deal registration, partner payouts, training and its own partner marketplace (PartnerStack Marketplace). Its plans also include AI features and an MCP connector. The site says there is no limit on partners or users.
Price: no figures on the site; the price is set after a demo, depending on the size of the programme. According to Vendr, the median annual contract is about USD 18,000. The pricing page does not mention a free trial, Polish or where data is stored.
A good choice when the company works globally and wants to reach new partners through a ready marketplace.
2. Kiflo
Kiflo is a PRM for partnership teams at SaaS companies. It has a partner portal, lead and deal registration forms, automatic reward calculation, payouts, and content and training for partners. It integrates two-way with HubSpot and Salesforce, and with Stripe, Chargebee and Zapier.
Price: the Core plan costs USD 399 a month for 25 partners; higher plans after a sales call. According to the FAQ, plans are 12-month contracts paid upfront. A trial or proof of concept is available on request. The site does not mention Polish or where data is stored.
A good choice when the company works in HubSpot or Salesforce and wants a partner portal quickly.
3. Trackdesk
Trackdesk is affiliate software: tracking links, codes, fraud detection, many commission models (including CPA, CPL and revenue share) and payouts through PayPal, Stripe Connect or Tipalti. The platform works in 17 languages and is ISO 27001 certified.
Price: from USD 299 a month (Business plan), with a 14-day free trial. The pricing page does not describe B2B lead registration or a portal where a partner submits a client to the company.
A good choice when sales run on links and discount codes, for example in an online shop.
4. Impartner
Impartner is an extensive PRM for large and mid-sized companies. It has deal registration synced with the CRM, market development funds (MDF), training and certification, channel analytics and an AI assistant. Its customers include Honeywell, Siemens and Visa.
Price: on request. Public round-ups list the entry edition from about USD 25,000 a year (G2), and Vendr puts the median contract at about USD 53,000 a year.
A good choice when the company has hundreds of partners, a team for implementation and a budget for an enterprise system.
5. PartnerType
PartnerType is a partner platform built on AI agents, made in Szczecin, Poland. The vendor and its partners work in one system: client records, live statuses, commissions, payouts and analytics. The partner submits a client, who is reserved for them at once, and both sides see the same status, commission and payout.
An AI agent instead of another account. Partner and vendor write to the agent where they already write: Teams, Slack, WhatsApp, e-mail or text message. The agent creates leads from messages, keeps both sides informed, updates PartnerType and the CRM, suggests next steps and sends reminders. A person approves every decision. The result: less record-keeping, more time for selling and more clients served. The agent is being built.
Open code and plugins. Every company runs its partners differently, so PartnerType fits the process, not the other way round. It is the only tool in this comparison with open code: we are publishing the core under the AGPL licence. A missing feature is added as a plugin, like an app on a phone: download, upload, done. The company's team, its AI agent or we can build it.
AI under the company's control. The assistant can run on the company's own server, so data does not go to outside providers. Through MCP, PartnerType connects to the chat the team already uses: Claude today, ChatGPT soon.
Works today: both dashboards, client reservation, duplicate rules, the company's own sales stages, tiers, rates and bonuses, commission calculation, payout records, analytics, Polish and English, a separate database for every company, two-step login. Price: the open-source version will be free, cloud prices will be announced at launch, and the first companies test PartnerType for free.
A good choice when a company sells through partners (for example a software house or a SaaS company) and wants a system that fits its process instead of fitting the process to the system.
Comparison table
| Tool | For whom | Price | Free start | Polish |
|---|---|---|---|---|
| PartnerStack | B2B SaaS, global programmes | on request (median about USD 18,000 a year per Vendr) | no, demo | not stated |
| Kiflo | SaaS with HubSpot or Salesforce | from USD 399 a month for 25 partners, annual contract | trial on request | not stated |
| Trackdesk | affiliate programmes | from USD 299 a month | 14 days | 17 platform languages |
| Impartner | large companies | on request (from about USD 25,000 a year per G2) | no, demo | not stated |
| PartnerType | companies that sell through partners | open source free, cloud prices at launch | yes, free test | yes |
How PartnerType differs
- An AI agent instead of another account: leads and statuses through Teams, Slack, WhatsApp, e-mail or text (being built).
- One system for both sides: vendor and partner see the same thing, live.
- Open code: the only one in this comparison. The company sees what the system does with its data and can run it itself.
- Plugins: a missing feature is added like an app on a phone.
- AI under the company's control: the assistant on the company's server, MCP with Claude today and ChatGPT soon.
- In Polish for the company and partners, with a separate database for every company.
Frequently asked questions
What is a PRM system?
A tool for partner relationship management. It keeps partner submissions, statuses, commissions and payouts in one place, so the company and its partners work on the same data.
How is a PRM different from a CRM?
A CRM is where the company manages its clients. A PRM is a shared place for the company and its partners: a partner sees their submissions, statuses and commissions, but not the rest of the CRM. It works best when the two are connected.
How much does a PRM cost?
From a few hundred dollars a month for simpler tools to tens of thousands of dollars a year for systems built for large companies. Many vendors give a price only after a sales call.
From how many partners is a PRM worth it?
In our experience: when there are a dozen or more partners and questions about status and commission take more and more time. With a few partners a spreadsheet is often enough.